Day 2 of SBC Summit 2026 continued at the Media Hub in Lisbon with new insights into the rapidly evolving sweepstakes and social gaming landscape.

The press conference programme examined how data, changing audience profiles, commercial developments and increasing regulatory scrutiny are influencing the direction of the market.

As an Official Media Partner of SBC Summit 2026, HUIDU was on site to follow the discussions and capture selected industry developments.

Alea Takes a Data-Driven Look at the Sweepstakes Market

Alea presented an analysis of the sweepstakes phenomenon based on two years of activity and data from more than 1.5 million players.

Founder Alexandre Tomic and CEO Jordi Sendra explored how the vertical has developed and how sweepstakes audiences differ from traditional real-money gaming players.

The speakers also discussed how recent regulatory and commercial changes are reshaping the competitive environment. Their presentation highlighted the importance of audience data in helping businesses understand market behaviour and respond to changing conditions.

As the sector develops, operators and service providers must consider not only user acquisition and engagement, but also regulatory expectations, market positioning and long-term commercial sustainability.

Gigadat Expands into Social Gaming

Gigadat shared details of its expansion into social gaming and its plans to support sweepstakes and social casino operators entering the Canadian market.

VP of Operations Quinn Zapach discussed the company’s market plans and introduced an upcoming Canadian identity-verification solution.

The solution is being developed as businesses face greater regulatory scrutiny and increasingly detailed compliance requirements.

Identity verification is becoming an important part of the operational infrastructure supporting businesses entering regulated or closely monitored markets. Gigadat’s announcement demonstrated how payment, verification and compliance capabilities are becoming more closely connected.

HUIDU Continues Its Media Hub Coverage

As an Official Media Partner, HUIDU will continue following selected press conferences, business announcements and industry discussions throughout SBC Summit 2026.

Our coverage will focus on developments that may be relevant to businesses, service providers and partners across the wider industry ecosystem.

More Media Hub highlights and industry updates from Lisbon will be published through HUIDU.

Event Information

- Event: SBC Summit 2026

- Date: 29 September–1 October 2026

- Venue: FIL and MEO Arena, Lisbon

- HUIDU’s role: Official Media Partner

Follow HUIDU for more selected updates from SBC Summit 2026.